Welcome Me Not

Please not another "Welcome to my website" headline. It’s soooo boring.

I want you to talk about what I came to your web site for.

• What you have to offer.
• The benefits of your products or services.
• What differentiates you from the competition.
• What your customers say about you.
• What are your credentials.
• Where are you located.

The best way to welcome your website visitors is by providing them with great content.

party favors

party favors

Wedding Favors

wedding favors

Testimonials

Include testimonials on your web site to build credibility. You can spice up your testimonials by offering pictures, audio, and video. If you have a store, you can ask your customers to give you a 10-30 second video testimonial that you can later post on your home page. If you have clients that call in with testimonials, record them and post them on your web site, so people can listen.

Testimonials are one of the easiest ways to build credibility. They are are easy to get and they will go a long way in building credibility for your business.

Identify Your Target Market

As you designing or redesigning your company web site, you should consider your target market. Once you have identified your target market, you can tailor your site to their needs. A web site that targets a young adult market is going to look and feel very differently than a web site targeting business executives.

Always consider your target market when considering the site navigation, the web site color, the overall flow, and technologies you are utilizing.