Contrary to popular belief, secrets aren’t what make businesses successful. Often the simplest changes can have huge improvements on your business. If you want your business to succeed, forget about searching for secrets and focus on the following simple strategies. 1. Understand where your customers are coming from Understanding where your customers are coming from... ⇒

Are you tired of being a jack of all trades? If you want more clients, less competition, and greater profitability, there is a better way. It is focus. Targeting vertical markets allows you to better focus on potential new customers. It allows you to really specialize, focus on your clients and their industry. As a result... ⇒

If you don't know what a blog is by now, stop reading, there is no hope for you. I am glad you are still with me. There is overwhelming proof that blogs, when done right, are great for your business. They drive more traffic while establishing you as an authority in your field. Unfortunately, there... ⇒

There are 28 million small businesses in the US. The sad reality is that most of them fail within the first few years of operation. The small percentage that survive stay small forever. A select few manage to grow into huge businesses. But why them and not the others? What are the factors that enable... ⇒

I have a nose attuned to the delicate smell of half-ass prospects. Being half-assed is not a birth defect; it's a sign of weakness. Such a person gets excited by shiny objects.  He is easily distracted. He has no sense of direction. He wants it, but he doesn't Want it. He starts things but rarely... ⇒

I know it's hard to believe but there are still those out there that just don't get it. Your website is only as good as its content. Your website is not a brochure. It is the content that makes it succeed or fail. It is one of the most cost effective ways to create buzz, grow... ⇒

The easiest way to tell whether you are self employed or an entrepreneur is to count the number of months your business would survive after you have stopped working in your business. Could you pack up your family for six months and continue to run your business? What would you find after returning from your... ⇒

Nothing makes me feel happier than when someone tells me "No". OK, that's not entirely true but let me explain. I own my own web design business and since I own the business I am in charge of sales. Businesses contact me telling me that they need help with their websites. I listen to their needs,... ⇒

Don't get me wrong I love my customers, but every once in a while I am tested. Yes, I say tested because I still haven't learned my lesson. When I started out in business I thought, wrongly of course, that "there is no such thing as a bad customer". Yes, I know I was naive.... ⇒

If you are like me, you have been lectured about the importance of having your elevator pitch locked and loaded, ready, so you can whip it out when you need it. Do you really need it? Does the world really need another elevator pitch? While I understand the need to quickly describe what you do... ⇒