If you are like me, you have been lectured about the importance of having your elevator pitch locked and loaded, ready, so you can whip it out when you need it. Do you really need it? Does the world really need another elevator pitch? While I understand the need to quickly describe what you do... ⇒

Having a professionally designed website with search engine optimization in mind is a must if you want to differentiate your business. You hired an amazing San Diego web designer, and your website is phenomenal. What other things are necessary for you to have an impactful online presence, and are you doing them? You may think... ⇒

You want a winning website strategy for your business, right? Increasing your website ranking is the most effective way to attract many visitors. Website rankings are complicated and come from combinations of design, structure, visitor count, content, updates, and popularity. Although increasing your ranking is not a simple task, there are a few steps that... ⇒

What should I make my website about? Many businesses and entrepreneurs ask the following question: "What should my website be about?" Perhaps the most important thing about your website is that it shouldn't be about "you." All the content on your website should be about helping your prospects and customers. Regardless of your industry or... ⇒

Do you want to rank at the top of the search engines for your target keywords? It used to be enough to have a website built for your business and the search engines would take notice and give your website some amount of traffic. Unfortunately that no longer works. If you want traffic you either... ⇒

What is the best website for an author? It's tough to stand out as an author. There are more books published than ever. Readers have more choices than ever. If you want people to buy your book, your job goes way beyond writing. Even before you finish your book, better yet, even before you start... ⇒

Do you want to know what makes for a great website? It's not easy to have a website that performs really well for your business. Related post: Why Your Website Says Not Secure? Strategic Content - Everything you include in your website should be done for a reason. Color - Why do you want to... ⇒

There are 28 million small businesses in the US. The sad reality is that most of them fail within the first few years of operation. The small percentage that survive stay small forever. A select few manage to grow into huge businesses. But why them and not the others? What are the factors that enable... ⇒

What is the best way to drive more traffic to your website? Now you have done it. You have a useful and well designed website. Can anyone find it? When your customer search for your products of services can they find you? You can't just sit back and wait for your site to boom in... ⇒

1. It’s the digital age and you need a digital presence If you don't have a website, your business is behind, behind your competition and behind the times. People often sense a lack of authenticity when a company doesn’t list a phone number or physical address. In today’s Internet age, the vast majority of businesses... ⇒