• Even the most successful products need the support of a great marketing strategy. Your business will not develop successful marketing strategy without first answering some fundamental questions: Who are your customers? Please, don't tell me your customers are lawyers, or business owners, or soccer moms. You can do better than that. Be specific. For example,... ⇒

  • You can’t swing a dead cat without hitting a web designer nowadays. The abundance of options can make the task of hiring a web designer can be daunting. So, what does it take to hire the a good web designer? What should you look for? What questions should you ask, etc.? Communication - The most... ⇒

  • Ask yourself: “Is your website about you or your audience?” People only care about themselves. I know it is harsh, but it is true. When someone goes to your website he is only there because he wants something for himself or for someone he cares about. He doesn’t care about you. He wants an answer... ⇒

  • You want a website to get more leads, prospects, and sales. Once you have your website designed you need to complete it with great copy. Here is the deal: Many websites don't get the results you want. Why? Because the content is poorly written. To get sales leads you need great copy. You want great copy for... ⇒

  • Online marketing is an investment in your website and in your business. A great way to get your products and services out there is to invest in online marketing. This allows your leads to be brought right to you. The majority of people are online nowadays. Use this to your advantage. The advantages are huge.... ⇒

  • Do you have an outdated website? Many website owners, wrongly believe, that a website is forever. Websites, like anything else, must be updated. More importantly, websites need to be updated regularly. If you don't remember when your website was designed or updated last you are way overdue for an update. Your website, if you want... ⇒

  • Do you want a website that generates more business? When creating a website, many people make a mistake in the role the website is to play. Is the website intended to provide information, or is it to entertain? Is the website to help you build credibility or is it to sell products? The trend seems... ⇒

  • You want a great website, right? Today the question isn't about having or not having a website. It is: Are you going to settle for an average website? Anytime you want to have above average performance, you must be prepared to work much harder than the rest. Creating a new website, or redesigning your current... ⇒

  • You want an optimal website for your business, right? While you may be the owner of your website, the people who judge it and rate it are the people who visit it. In order to make your website visitors happy there are certain principles to effective web design that you must not overlook when designing... ⇒

  • If you currently own a website, or have plans to build one in the future, it’s important to know what makes a truly exceptional site. A badly designed website can often do more harm than good to your business. But a well designed website could be the factor that makes the difference between your company... ⇒